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Women Breaking Barriers in Automotive Field

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Women in Non-traditional jobs/businesses - by Zia Hasan (Director, NShield Solutions) For many years, women have not been associated with, or considered for, jobs in male-dominated industries. We always assume that ‘women’s work’ is to be found in areas such as healthcare, education and retail only. A decade ago, the female business ownership was primarily limited to retail service industries, where businesses tend to be small, as opposed to high technology, construction, services and manufacturing, generally associated with male-owned businesses. The majority of women entrepreneurs tend to work in traditional sectors, such as boutiques, parlours and bakeries, along with apparel, handicrafts, jewelry and other similar businesses. “The glass ceiling that once limited a woman’s career path has paved a new road towards business ownership, where women can utilize their sharp business acumen while building strong family ties.” – Erica Nicole I consider myself lucky that I and ma



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